Brand expert, Lettering Artist, Educator. I help brands and creatives speak with style and authenticity.
Bobby Cerda is a creative director, designer, and hand lettering artist based in Dallas, Texas. He helps businesses and organizations build brands that feel clear, memorable, and true to who they are.
With more than 15 years of experience, Bobby specializes in logo design, visual identity, and storytelling that connects with people. His approach blends strategy and creativity to create brands that not only look strong, but feel authentic and built to last.
He is also the co-founder of Write Handed, a creative collective known for bold branding, murals, and live hand lettering experiences. Through his work with The Shearer Group and Write Handed, Bobby has partnered with corporations, mission-driven organizations, local schools, and small businesses, including brands like the Dallas Stars and Texas Rangers.
At the core of his work is a simple belief: good design should communicate clearly, connect emotionally, and leave a lasting impact.
Let’s work together
Your brand is your first impression, let’s make it count. Don’t leave it to chance or a trendy template. I bring experience, strategy, and craft to build a visual identity that actually works. Because your audience notices the details, and so do I.